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Announcement of book release - Product and Market Development for Subsistence Marketplaces

  • 1.  Announcement of book release - Product and Market Development for Subsistence Marketplaces

    Posted 07-31-2007 16:32
     
    Dear colleagues, We are very happy to announce the release of the book, "Product and Market Development for Subsistence Marketplaces", published by Elsevier in the Advances in International Management Series.  This book is largely based on the conference on this topic at Chicago, August 2006.  Details are attached.  Thank you for your interest and support.
    Jose Rosa and Madhu Viswanathan
    University of Illinois, Chicago/Urbana-Champaign

    Conference on Product and Market Development for Subsistence Marketplaces: http://www.uic.edu/depts/oee/submarkets/program.htm
    Postconference - "Product and Market Development for Subsistence Marketplaces":  http://www.business.uiuc.edu/~madhuv/postconference.html
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
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