Dear SIM Colleagues,
Apologies for cross posting. I am excited to share the great news with you that my publisher Praeger/ABC-CLIO is making available the entire BASF Chapter 4 Case study "Creating Chemistry for a Sustainable Future" from my just published book "Building a Culture for Sustainability: People, Planet, and Profits in a New Green Economy," along with the Course Pack of discussion questions for your information and use at no charge. I used the nine in-depth case studies featured in my book, and these questions relative to discussions of the BASF chapter, in Bard's MBA in Sustainability class on HR/Organizations and Employees, and it was very well received. The book includes cases with voices from Alcatel-Lucent, Alcoa, BASF, Bureau Veritas, Church & Dwight, Ingersoll Rand, Pfizer, Sanofi, and Wyndham Worldwide, including senior HR executives as well as leadership and staff from CSR, EH&S, operations, R&D, supply chain, facilities, and marketing communications.
I hope you will take advantage of this wonderful opportunity and share any feedback or questions you have on the chapter, the discussion questions, and the book.
To learn more about the best practices of BASF, sign-up for a FREE case study and sample discussion questions for the classroom featuring some of the material covered in Building a Culture for Sustainability. After filling out the form on this link, you will automatically receive a link to the landing page where you can access the full case study and the discussion questions.
Read more about the BASF case and order your free case study here: http://division.aom.org/sample/HT-Sustainability.htm
Request Your FREE Case Study directly on this link: http://www.abc-clio.com/Previews/?camp=14SUSTAIN
You can request a review copy of the book "Building a Culture for Sustainability" on this link: http://www.abc-clio.com/forms/form.aspx?ekfrm=54431
Please let me know if you have any questions or comments.
Kind Regards,
Jeana
Jeana Wirtenberg, Ph.D.
Professor, Bard MBA in Sustainability Program
and
Senior advisor, external relations and services
Institute for Sustainable Enterprise
Fairleigh Dickinson University
973-335-6299 phone
973-769-4217 mobile
973-335-5633 fax
jwirtenb@fdu.edu
www.fdu.edu/ise
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