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Hello, SIMians,

My new book, "Natural Corporate Management: From the Big Big Bang to Wall Street," was published in November 2012 by Greenleaf Publishing of <st1:place w:st="on"><st1:city w:st="on">Sheffield</st1:city>, <st1:country-region w:st="on">UK</st1:country-region></st1:place>.  I hope you will take a quick look by going to http://www.amazon.com/Natural-Corporate-Management-Bang-Street/dp/1906093806/ref=sr_1_1?s=books&ie=UTF8&qid=1356194582&sr=1-1&keywords=Natural+corporate+management  or to my website www.williamcfrederick.com .

To give you a flavor of what's inside the book, here are some teasers from the Introduction:

*  "Business and nature are intertwined.  Business managers need to understand this linkage of business and nature if they are to do their job well."

*  "The business and nature connection runs much deeper than current concerns about global warming, climate change, and environmental disruptions."

*  "What managers do---their behavior, the goals they pursue for their firms, their competitive strategies, the ways they organize employees and resources for production---all of these are natural phenomena in the most literal sense."

*  "Managerial decisions made today reflect not just current natural forces but traces of the most primordial, time-distant aspects of the natural universe.  An Evolutionary Cascade originating at the beginning of the Universe---the Big Bang---continues to evolve today, affecting life inside and outside the business corporation."

There's much more inside:  how ecosystems sustain life; how humans evolved; how genes affect our lives; how our creative brains work; how symbolic culture shapes behavior; how corporations organize; how markets produce both good and bad effects; and what managers can do about all of these natural forces.

If you read the book, I would welcome your comments by e-mail -- pro and con.  Really, I mean it!  Tell me if you don't like it.  Just pretend we're at one of those rowdy SIM sessions where anything goes.  I'll be eager to hear from you when you have time to send me your thoughts.

Best wishes to all,

Bill