Dear AOM Colleagues,
The 1st PDW (paper) on "Designing a Base of the Pyramid Enterprise: An Interactive Simulation Game" is now available at ResearchGate (link):
"There is no top-down approach when we aim to create sustainable and mutual values in a BoP cross-sector system".
Best Regards,
Farley Simon Nobre, Ph.D.
Visiting Fellow at School of Engineering, University of Birmingham UK (2016)
Professor of Sustainability and Innovation, UFPR, Curitiba, Brazil (since 2009)
Permanent Affiliation:
Federal University of Parana - UFPR
School of Management - DAGA
Av. Pref. Lothario Meissner, 632 / 2nd floor
80210-170, Curitiba – PR, Brazil
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